However you look at prevention within a business there are just a few major concepts involved. Measure & Monitor, Manage & Change, Communicate & Communicate.

There are numerous management books, web sites, training courses and videos that all explain the virtuous circle of measuring, monitoring, managing and changing, back to measuring etc. The biggest mistake that gets made is that communication is often overlooked.

As consumers, we can all recall at least one event when we have been in a store and had two different members of staff both giving different information about the same product. Inevitably it will be down to training, which itself is passing on information, in other words communicating.

If you fail to communicate uniformly to all staff then apart from the message being mixed, you stand the risk of alienating some staff. This could then lead to morale issues.

In terms of prevention then you need to accept that all communication must be two way. You will need to listen to staff feedback on a regular basis and let them know you have understood their concerns, this is easiest done by involving them in the process review.

With today's technology it is becoming easier for companies to utilise internal e-mail, or even an intranet, within the business. Key Elements can help you decide on the best internal communications route for your company.